About Capstone Strategic Partners
Capstone Strategic Partners (CSP) is a sales and marketing company committed to solving the number one problem businesses state: “I Want More Customers!” We deliver customers/clients/patients to our clients with little or no financial risk to them.
Our expertise is capturing the attention of local and national Internet users and getting them to visit websites (TRAFFIC) and getting them to respond to offers (LEADS) and using trained phone people to convert the leads into prospects (APPOINTMENTS).
We offer you what you seek (more clients/customers/patients) on a pay-for-performance basis, with very little upfront cost, fast setup, and without any interruption to any of the marketing you are currently doing.
CSP works with professional service firms and medical service practices that:
- Solve a problem that is being searched online
- Have tangible products or services that have high value
- Have a product or service that requires personal selling (in person or via the phone)
- Focus on building long term relationships with their customers
- Need a steady flow of clients, leads, or appointments.
- Lack the time, expertise, or desire to build out their own marketing and sales systems.
- Generate annual revenues of $5M-$25M
Traditionally, clients would hire a firm like ours to develop an online marketing strategy, design and build their website and database, develop advertising copy and offers, select advertising mediums and traffic generating strategies, implement and monitor the various advertising campaigns, report and analyze advertising results, and implement changes to constantly optimize and improve the performance of the campaigns.
Due to our high level of expertise, and the extensive labor and scope of these projects, the cost to the client will certainly exceed $50,000, almost always surpassing $100,000 in fees and advertising expenses over a 12 month period.
Our Process
Over the 10+ year history of the company, CSP has developed extensive experience in the process of capturing the attention of local and national Internet users and getting them to visit websites (TRAFFIC) and getting them to respond to offers (LEADS) and using trained phone people to convert the leads into prospects (APPOINTMENTS).
By focusing this expertise in very select macro-markets (like Chiropractic and Dentistry), we have built a predictable system and strategy that can be deployed in multiple cities to generate the clients/patients/customers our clients crave.
We routinely double lead flow and cut lead costs in half for our retainer clients by implementing a 4-step online marketing methodology.
For Miracle Ear, we were responsible for generating nearly 1000 leads a month online for 7 months and turning those leads into in-office appointments for their retail locations.
For Dartmouth University, we out-performed their $35,000 Wall Street Journal advertising campaign by generating 430% more qualified leads online at a cost of $3700 that helped fill their $30,000 Executive Program.
For HealthSource Chiropractic, we generate 250-350 leads a month online for their exclusive Weight Loss program, and that is the primary reason we’ve been given the contract to fill their offices with chiropractic appointments.
For Ali International, LLC, we generated over 15,000 leads in 3 years, which led to $3 million in product/event sales over that time and a $2 million coaching program launch in November 2008.
Our Team
Bob Regnerus (CEO), has been a business owner and entrepreneur for over 11 years. Bob is the author of three books: Big Ticket Ecommerce, The Official Get Rich Guide To Information Marketing on the Internet, and Start Your Own Information Marketing Business. He has worked and provided businesses with millions of dollars of revenues. His client base has been built via referral in 29 different industries to generate leads online. His client list includes: Miracle Ear, Dartmouth College, Ali International LLC, Health Source Chiropractic, and many others. Bob and his team routinely double lead flow and cut lead costs in half for our retainer clients by implementing a 4-step online marketing methodology detailed in Bob’s book.
Matt Gillogly (CMO) has over 8 years experience as a business owner and entrepreneur, plus over 5 years as a turnaround expert in the golf industry. Matt has a long history of recognizing unrealized potential in businesses and developing a plan to harness and grow that potential in a very short amount of time. In his career, Matt has built a number of successful coaching companies that generated 7 figures annually in a number of different industries. In each venture, Matt approached a business owner who had a significant mailing lists and product offering and joint-ventured with that owner in building a coaching business. These businesses successfully increased revenues by six figures a month.
Our team also includes experienced, and dedicated professionals who are experts at
- Copywriting
- Design
- Web Programming
- Database Administration
- Project and Client Management
- Reporting
- Phone Room Management
- Phone Sales
- Search Engine Optimization
- Paid Advertising
- Social Media
- Finance
- Accounting
- Administration
- …and more
